Tumblr Tutorial :)
This is a great feature because it:
- Allows companies to have a slightly more elaborate site, completely powered by Tumblr, that includes an “About” or “Contact” or “Advertise” page.
- Can be used to create old URLs from your previous site, either as pages on your new site, or as auto-redirects to another domain (such as oldblog.mydomain.com). This would be cumbersome to set up if it’s more than a few dozen URLs, but Tumblr could eventually automate this somehow.
- Has been a popular part of WordPress and TypePad for years.